Friday, March 12, 2010

Just save it, would you?

Just when I think TV shows can’t get any more stupid, network executives surprise me with offerings such as “Undercover Boss.” The premise was interesting enough – the CEO of a major company goes undercover as an entry-level within his own operation, ostensibly to discover the things that are going wrong with his company, and the things his company is doing right.
I watched the first episode for want of anything better on TV. And I watched the second episode. The second episode was almost a verbatim copy of the first, only the company was different and the front-line employees were different. At the end of both shows, the CEO “revealed” his true identity to the few employees he worked alongside, and awarded them with various surprises. One of the employees was a young man wanting to be a chef. So the CEO awarded him a $5,000 scholarship.

Five thousand dollars. The CEO of Whitecastle Hamburgers couldn’t afford more than a $5,000 scholarship? It was a token gift of appreciation that I found insulting to entry-level workers everywhere. This CEO is spouting off concerns that employees don’t see a future for themselves at the company, and yet all he can find in his deep, vast pockets is $5,000?

You know how sometimes you don’t know what to say to someone, and you end up saying the wrong thing? Like, two years after you accidently back over your neighbor’s cat in the driveway, you see them coming out their door and you holler, “Hey, sorry about that one thing awhile back”? That’s what this scholarship offer was. “Sorry about all the hours we make you work in stressful conditions for crappy pay and no benefits.” (I wonder how much extra cost would truly need to be added to a McBurger in order to partially fund health insurance for the employees? Would you be willing to spend an extra 50c?)

If you can’t offer someone enough to acknowledge their humanity, their dignity, sometimes it’s better to offer nothing at all.

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